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 By Tremis Skeete Lynn Pilkington is a self-described ‘accidental COVID entrepreneur’, looking at different ways of working and how to bring the most out of people using accessible working environments. This focus has been on fast-forward since the beginning of the COVID-19 pandemic.
Previously training to be a therapist, Lynn is acutely aware of how everyone’s brain works differently. She has been passionate about developing workplace inclusion and diversity for years. But the onset of the pandemic has brought many of the issues she’s been working on into sharp focus. Learning remotely and digitally showed her exactly how inadequate some of the processes and models are in today’s world, where sending a link simply isn’t enough. Taking inspiration from her background in community engagement, digital learning, accessibility, and equality & diversity, along with her own wavy and winding career and learning journey, she is now focused on creating productive ways to bring out the best in people in a new world of work. “The pandemic has offered an opportunity to approach work differently - to ‘Build Back Better’ with new methods, rather than sticking to the way things have been done in the past,” Lynn says. “Mainstream working processes don’t cater for everyone, and while this has been a growing issue for many years, the pandemic has highlighted the flaws of the traditional workplace.” Despite the trauma and tragedy of the past year, the pandemic has offered some silver linings. One of which is the ability to step away from the 9-5, desk-based, presenteeism model of working, and move towards one based on outcomes. This new way of working focuses on individual needs, embracing asynchronous working to get the best out of people. Lynn explains further: “Reasonable adjustments made for diversity reasons should not just be seen as add-ons that allow certain people to work. They are good business practices that can have a positive impact on the entire business.” Changing the way we work to be more flexible, inclusive, and diverse allows people to work around family, life, and individual requirements. It allows companies to hire from around the world, taking advantage of a larger talent pool, and making the most of their staff’s abilities and skills. Lynn admits that the challenge to transform mainstream workspaces is a somewhat messy landscape. “To have a diverse working environment you need to allow for diverse personalities and working requirements,” Lynn says. “But inclusive working, starting with what each individual needs and what works best for them, brings out the best in people.” There are plenty of organizations dedicated to inclusion and diversity at the moment. But the focus tends to be narrow, looking at individual characteristics rather than taking a holistic approach. What Lynn does is bring everything together, looking at the bigger picture to create a fully inclusive workplace that works and adapts for everyone. She will be working with This is Milk to support workplaces and learning environments to bring this to life. With all the changes that the pandemic has brought, organizations can’t afford not to do it. As terrifying as it may seem and as big a job as it will be, Lynn feels that transforming how organizations work is too important to ignore. If you'd like to talk to Lynn about creating a fully inclusive workplace, email her or click on her name to connect with her on Linkedin. You can find her on instagram and twitter @lynnpilk
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 Morgane TanguyUX Designer at This is Milk At the beginning of this year, I was lucky enough to be one of the twenty women accepted onto Women’s Enterprise Scotland Digital Leadership Programme. Back then I had no idea that the programme would have such a profound effect on me, nor that it would result in launching my very own podcast.
The Leadership programme worked like this: Over 6 weeks, 20 of us met once a week to explore a different topic. The subjects we discussed ranged from strategy, planning, management and persuasion, to diversity, well-being, resilience and inclusion. The sessions were facilitated by a different leader each week. Each one left a mark on me. It was a seriously inspiring collection of women. As the weeks passed, my knowledge grew and I felt my confidence do the same. Being in the company of such amazing female leaders was helping me work out the kind of leader I aspire to be.
Last year only 2% of parents took shared parental leave. This year MD and founder of This is Milk, Angela Prentner-Smith, and her partner David Prentner-Smith challenged the norm by taking sharing parental leave with their second child, Neve. Here they tell us why they decided to do it, their experience of it, and why they think it’s so important to challenge the expectation that women should always stay at home with the baby.
WES came to This is Milk at the tail end of 2019, to support in the development of their proposition but also to help create an online resource to support the female business start-up community. Whether owning your own business is a dream in your head, or you are already set in motion, this website is a library of knowledge to guide you in this journey. When it comes to this website, content is paramount, so it was crucial that we identified user groups and created useable persona’s that would allow WES to create content suited to their needs.  |
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